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Pho Restaurant Consulting


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End-to-end coaching to successfully design, build, open and run a new pho restaurant profitably.


Create strong and unique concept with fresh vision, solid brand development, credible financial performance and feasibility, competitive and operational strategies.

  • Business plan, concept design
  • Financial analysis, pro forma
  • Vision refinement and branding
  • Menus, recipes, food cost calculation
  • Kitchen and floor plan design
  • Marketing, advertising strategies

Execution & OPERATION

State-of-the-art system for efficient and consistent operation, procedures, inventory, staffing, customer service, and profit generation potentials.

  • Equipment selection, installation
  • Vendor selection, inventory control
  • Pho broth production, storage
  • FOH/BOH hiring and training
  • Marketing offline and online
  • Opening and sustained operation


À la carte solutions to remedy operational issues, increase efficiency and improve bottom line.


Grow business through modernization, performance improvement, optimization of existing systems, increased revenue streams, and waste reduction.

  • System and operational review 
  • Improve and modernize key operations
  • Remove and replace things that don't work
  • Implement prioritized high payback items
  • Menus, recipes, food costs
  • Marketing, advertising strategies


Implement standard practices and innovative solutions to rectify under- or non-performing operations. Then track and maintain performance for sustained growth.

  • Identification and evaluation of the problems
  • Management accountability and commitment
  • Unified operational systems and management tools
  • Staff onboarding, training and retraining
  • Process and procedures for quality control 
  • Sales-building and marketing initiatives

Ready to take your idea or operation to the next level?

Book a 1/2 Hour FREE consultation to discuss.

Consultation in Vietnamese and English.

You will be booking using your local time zone (based on location of device you’re using).
My location is San Diego, CA, USA (Pacific time, Western US).

P.S.: The half-hour consultation is free of charge. It's my way of helping promote pho, the same reason I created lovingpho.com in the first place.

P.P.S.: I guarantee you'll learn things about pho restaurant business that you can't get anywhere else during the free half-hour consultation. You have nothing to lose but a wealth of knowledge to gain.

P.P.P.S.: Book a consultation session above and we'll discuss ways to get you on your way to become a pho restaurant operator!

Lovingpho.com, the information resource for Vietnamese pho, pho restaurants, and pho restaurant business.

Copyright 2019 by LovingPho.com and Cuong Huynh