The vast majority of pho restaurants are fast-casual or quick-service restaurants, serving excellent and delicious food and very fast. And because of the affordable (read: low) prices, total customers served and table-turn are everything. For this reason, an up-sell specialist may either slow things down, or be too novel of an idea for many Vietnamese and pho restaurants notoriously known for bad or non-existent service.
As pho becomes popular outside of Vietnam, it’s a matter of time before another pho transformation take place, not necessarily creating an authentic pho, but a popular pho regardless. I am not in the business of telling the future, but because I love pho so much, I always wonder where it’s heading and if I will like its new look and taste.
Pho etiquette: How to eat pho. Vietnamese pho is an easy dish to pick up and enjoy. To the casual diner, consuming pho only requires your ability to place your order, and hold chopsticks and spoon in your hands. For those ready for something more, pho etiquette is your next goal. There are specific customs to follow, while other protocols are left to individual interpretation and choice. Here’s a collection of pho etiquette to help you come closer to pho and Viet culture.